Legend of Conor McGregor
I hate paper champions. Always have and I always will. But that being said, there is something about Conner McGregor that makes you stop and pay attention.
Back in January, McGregor went into a fight on FOX Sports 1, against Dennis Siver. A complete and utter nobody in the sport, and single handily, drew 2,751,000 viewers on average and peaked with 3,162,000 viewers for his main event fight. Those numbers blew away the previous UFC record on FOX Sports 1, set the night of the launch of UFC on the network.
Up until January, all the talk of how big Conor McGregor was as a star was more theoretical. Sure, he was a good fighter, and he was one of the most charismatic personalities the UFC has ever had. McGregor has broken into the category of a very legitimate drawing card in the United States.
Before the recent injury to Jose Aldo, their big fight on July 11th was rumored to break the 1 million buy benchmark. Will it happen? I don't know. But what I do know is this guy has the charisma and intangible to make anybody want to see what he's going to do next.
Take a look at the press conference he spoke at after the Aldo injury was reported. This guy is great.
"Little bit of ice, and a little bit of toughen the fuck up!!!!!!"